In a global beauty industry dominated by images that prioritise conformity and Eurocentric ideals, a young Cameroonian entrepreneur is quietly reshaping the narrative. Alida Tchinda, founder of HERITAGE, has created
Innovation
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By Xoliswa Emmaculate Sitengile Every now and then, a story comes along that redefines what’s possible. This is one of them. At the heart of it is a woman who
Become a Maua
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